Why is Apple's Bluetooth headset so hot? ?

July 06, 2020

1. First let's take a look at Apple's original Bluetooth headsets that are popular all over the world.

Figure 1 is the latest version of AirPods Pro. The price of Apple's official website in China is now 249 US dollars, which is equivalent to more than 1.7 thousand yuan. Compared with the price of ordinary headphones, Apple's original headphones are quite expensive. Through understanding, compared with the previous Apple headset AirPods Pro, the highlight is the addition of active noise reduction, and the waterproof function has also achieved IPX4. AirPods Pro has led the development of noise reduction and waterproof technology, and it must become the difficulty and selling point for many headset manufacturers in China.
Figure 一

Figure 2 is the AirPods version, and the version with wireless charging. The price of Apple’s official website in China is now 199 US dollars, which is equivalent to nearly 1,400 yuan. The price of the headset is still far ahead. This headset is compared to the previous headset. It is said that the function of wireless charging is mainly added, leading to the widespread application of wireless charging technology.

Figure 2

3. Let's talk about the imitation Apple Bluetooth headsets in the Chinese market. Due to the emergence of Apple Bluetooth headsets, the application of Bluetooth, wireless charging, and Siri and other functional software has made wireless Bluetooth headsets a new technology and a new popular element. Now I will introduce you to a Bluetooth headset imitating Apple.
First of all, let me introduce its main selling points: positioning + rename + wireless charging + Sanzhen + pop-up window + pressure control + three generations 1: from the appearance, 1:1 is manufactured according to the original, the size and size of the headset are as original, The comfort is satisfactory. It is more comfortable to wear small headphones than other Bluetooth private models. From a functional point of view, it basically integrates the current popular functional requirements, such as wireless charging, name change and other functions. Unfortunately, there is no active noise reduction function. This is also the reason why the original Apple headphones are leading. I believe that in the near future, noise reduction headphones will also be taken down by Chinese engineers, and consumers will be able to use headphones with better prices and higher quality.
The product is as follows,

From the price point of view, this headset is sold to foreign investors at a price of about RMB 100. Compared with the AirPods Pro retail price of 1,700 yuan, the price is very advantageous. This is one of the important reasons why Apple-like headphones are so popular in the market.

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